October 2, 2017

It's not often when someone says something nice about you out of the blue, but this recently happened to us when Nature's Aide was featured in a write up for Startup Beat. The title of the article was A Company to restore your faith in the supplement industry. And personally, I couldn't have been more pleased. They just got us.

One of the quotes in the article was; 'However, one company hopes to change this negative ambiguity surrounding health supplements by providing an honest and reliable source for all health needs…the company aim(s) to becoming the first high-tech provider of self-monitoring tools and apps for health supplements and vitamin consumers.'

This is spot on.

We want to empower people with information about their health that goes beyond data, but is actionable. It's not enough to know if you had a bad night's sleep. We want you to know what vitamins and supplements you can take to solve the problem. Specifically for you, because let's face it, some people can't fall asleep, some people wake up in the middle of the night and can't get back to sleep. It doesn't mean each person should take the same supplement, at the same time, in the same way.

And we want people to be able to monitor this. Like technology for glucose levels, or high blood pressure, or resting heart rates; we want to push the boundaries of self-monitoring technology and linking that to specific vitamins and supplements tailored for their specific needs.

So glad that someone heard our story and thought well enough to write about it. Looking forward to what the future can bring. And if you haven't seen the article yet, please take a look. A Company to restore your faith in the supplement industry
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